The career companies selected by the website di.se Din Karriär [Your Career] are based on a number of criteria, including a high level of commitment in their work on employer branding, genuine engagement with their employees and offering exciting career opportunities, as well as being attractive employers to the group known as Young Professionals.
Eva Malmberg, Director of HR & Communication at Stralfors, shares her delight and explains what Stralfors has done to become a Career Company.
“I believe that our internal initiatives during 2013 made a major contribution to this achievement. In our work with Let’s Move, we held joint discussions with all employees and managers about our core values, customer focus, work processes, visions & goals, engagement, cooperation and occupational health. I believe that work on employer branding always starts internally. It doesn’t matter how much time we spend on external activities unless our own employees are ambassadors for our company and share the same values.”
Why is this achievement important for Stralfors?
“Our Vision 2020 and our shift to become a company that sells communication solutions means a change in competences and a generation shift, and also a focus on young people with higher educational qualifications. So it’s important that we receive external recognition.”