Privacy policy

PostNord Strålfors AB (“PNSF”) gives serious consideration to the personal privacy of our customers and others who visit our websites and social media channels, contact our customer service, or otherwise communicate with PNSF.

Our goal is to ensure you feel confident that your personal privacy is respected and that your personal data are being processed correctly. We take responsibility for ensuring that the personal data processed by PNSF are used only for the intended purpose, and that they are protected from unauthorized use access. All processing of personal data within PNSF is performed in compliance with personal data legislation. The new General Data Protection Regulation (GDPR[1]) is to apply within the EU/EEA as from May 2018 .

GDPR at PostNord Strålfors

The present privacy policy applies in general to all PNSF's digital channels. If any of PNSF's terms and conditions of service contain more specific personal data provisions regarding PNSF's digital channels, the provisions in such terms and conditions are to take precedence over the present privacy policy with regard to the service(s) to which the terms and conditions apply.

1. What are personal data, and what is the processing of personal data?

"Personal data" is an umbrella term for all information that, directly or indirectly in combination with other information, can be linked to a living, natural person. This means that widely different elements of information such as name and contact details, IP addresses, choices made and behavior are classed as "personal data".

"The processing of personal data" refers to everything that is done involving personal data. Every measure taken involving personal data thus constitutes "processing", irrespective of whether or not the measure is carried out automatically, such as collection, registration, organization, structuring, storage, rewriting or amendment, production, reading, utilization, conveying through transfer, dissemination or making available by other means, adjustment or merging, limitation, deletion or destruction.

2. PNSF's processing of personal data

2.1 Which personal data are collected, and when are they deleted?
When you visit one of our digital channels or communicate with our Customer Service department, we may collect information about you such as your name, address, postal address, email address, phone number, identification data and information regarding your use of PNSF's products and services. In some cases, we may even process your personal identity number.

Moreover, PNSF may collect technical data about the devices you use to access PNSF's digital channels, including the unique ID of the device, type of browser and cookie information. The collection described here is performed, for example, through your entering your personal data in different forms on our digital channels, and when you communicate with PNSF and others via PNSF's social media platforms, make known opinions in our contact forms or by phone, download reports from PNSF's websites, or register for events organized by PNSF.

PNSF may also collect anonymous demographic information which is not unique to you, such as zip code, age, gender and interests. When you contact us via our customer service functions – in connection with submitting a complaint, for instance – we will also process your contact information and details of the assignment.

If you visit or communicate with us via our social media accounts (i.e. third-party platforms such as LinkedIn and Vimeo), PNSF may receive information concerning your profile and your interactions with third-party platforms from the provider(s) of same.

We at PNSF have placed what are known as "cookies" on our websites. These cookies are used to collect information about how you use the website in question. For additional information about which cookies we at PNSF have placed on our websites, see the "Information about Cookies" section below.

Your personal data will only be processed for as long as is necessary to fulfill the purposes of the processing in question, or to allow PNSF to meet its legal obligations.

2.2 For which purposes are personal data processed?
The personal data about you that are collected in connection with your utilization of PNSF's digital channels will be processed by PNSF or our sub-processors for the following purposes:

  1. To enable us to provide the products and services you ordered, and to manage our agreements with you;
  2. To enable us to communicate with you when you contact us through our customer service, email forms and social media accounts;
  3. For marketing purposes, including marketing by post, email and SMS/MMS (from which you can unsubscribe via a link included in every message sent to you via email, SMS/MMS);
  4. To compile statistics concerning the use of our digital channels and the associated services; and
  5. To maintain, develop, test and improve our digital channels and the technical platforms on which they are provided.

2.3 Legal basis and interests that justify the processing of personal data
PNSF always processes your personal data in accordance with the applicable legislation. We process your personal data when necessary to fulfill an agreement with you, or to respond to your request for customer service, and where we have another legitimate and justified interest in processing your personal data, such as an interest in marketing our products and services to visitors to our digital channels, or an interest in developing our digital channels. If PNSF should process your personal data for any purpose which, pursuant to applicable legislation, requires your consent, we will always make sure to obtain your consent in advance by requesting that you actively click a checkbox.

3. Assurance of personal data protection

PNSF takes extensive steps to safeguard your personal data, including appropriate technical and organizational security measures to protect the data from unauthorized access, modification, dissemination or destruction.

4. Limitations on the dsiclosure of personal data

PNSF may commission external partners (suppliers) to execute tasks on behalf of PNSF – to provide IT services, for example, or to help with marketing, analysis or statistics. The performance of these services may entail PNSF's partners, both within and outside the EU/EEA, being allowed access to your personal data. Companies that process personal data on behalf of PNSF always sign an agreement with PNSF in order to ensure that our partners likewise maintain a high level of protection for personal data about you. Special security measures are taken in relation to partners outside the EU/EEA, including agreements that contain standardized model clauses for data transfer that have been adopted by the European Commission and are published on the European Commission its website.

PNSF may disclose personal data to a third party such as the police or other authorities in cases concerning the investigation of a crime, or if we otherwise have an obligation to provide such information under law or pursuant to a decision by the public authority.

PNSF will not disclose your personal data to an extent beyond that described in the present provision4.

5. External links

The present privacy policy applies to information that PNSF processes about you within the framework of our digital channels. PNSF's websites may contain links to external websites or services that are beyond our control. If you click on a link to an external website, we strongly encourage you to study the principles for personal data processing and information about cookies that apply to the site in question.

6. Right to information and right to lodge complaints

You are entitled at any time, pursuant to what derives from the relevant personal data legislation, to request access to the personal data processed about you, to have incorrect personal data deleted, to request that PNSF cease processing your personal data and delete them, to limit the processing of your personal data, to exercise your right to data portability, and to object to the processing of your personal data. In such cases, please contact PNSF at the address stated in section 8 below.

You are also entitled, at any time, to lodge a complaint with the appropriate supervisory authority if you consider that your personal data are being processed contrary to applicable personal data legislation.

7. Processing of personal data about children

PNSF's digital channels are not targeted at children, so PNSF does not purposefully collect personal data about children. If you are a legal guardian and become aware that your child has supplied personal data to PNSF, we would ask that you contact us at any of the addresses listed in section 8 below so as to exercise your rights with regard to correction and/or deletion, for example.

8. Contact information

PostNord Strålfors AB is the data controller for the processing of your personal data that takes place within the framework of PNSF's digital channels. Please note that this does not apply to the personal data processing PNSF performs at the expense of its customers, for example in connection with a customer having ordered a service from PNSF, and PNSF delivering this service.

If you have any questions about how PNSF processes your personal data, you are welcome to contact the team responsible by email to

or by ordinary post to:

PostNord Strålfors AB
Attn. DPO
SE-105 00 Stockholm

9. Alterations to the present privacy policy

PNSF may, from time to time, make alterations to the present privacy policy. The most recent version of the privacy policy is always available on PNSF's websites.

Information about cookies

A cookie is a small text file that is stored on your computer or computer-like device (such as a cellular phone) when you visit a website, and retrieved when you visit the website again. The stored cookie is connected to the files used by the computer's browser or equivalent program, and its purpose is often to improve the usability of a website.

PNSF uses cookies to evaluate how the web pages are used, for the purpose of improving content and the user experience. In addition, application cookies are used for temporary storage of information related to some of PNSF’s digital services.

For additional information about cookies (in Swedish), see

Cookies on PNSF's websites ("the Websites")

We do not save any personal information via cookies, and the information that is collected can never be traced to you.

We use temporary cookies, which are removed immediately when you leave our website, and also permanent cookies, which are used to see how many repeat visitors come to the website.

We use the following cookies on the Websites:

Google Analytics
Cookies from Google Analytics are used to collect information about how the web pages are used. PNSF only uses these data as a basis for improving content and the user experience.

Google Analytics cookies are called:

  • _ga
  • _gat
  • _gid

HotJar (Tracking Code)
A first-party cookie used to create anonymous statistics which PostNord can use to customise its website for our visitors and create a better user experience. Read more about HotJar (Tracking Code) and how you can opt-out from continuing to use HotJar's cookies.

HotJar cookies are called:

  • _hjIncludedInSample
    Lifetime 1 year

Web system EPiServer
EPiServer cookies are called:

  • ASP.NET SessionId
    Session cookie

This cookie is used to collect information during the current session about how the Websites’ pages are used by the visitor. PNSF only uses these data as a basis for improving content and the user experience.

This is a description of the cookies used on the Websites. If the Websites contain links to other sites that also use cookies, those cookies are not described here.

Consent to the use of cookies
According to the Swedish Electronic Communication Act (Sw: lagen om elektronisk kommunikation) (2003:389), all visitors to a website or app using cookies must be given access to information stating that the website/app uses cookies and informed about how they are used. Visitors must also consent to the cookies being used. You consent to PostNord's use of cookies in the banner displayed the first time you visit our website or by accepting the use of cookies in the app.

If you wish to avoid or remove cookies
You can choose to block cookies via the settings in your web browser, so that it automatically rejects storing of cookies or informs you each time a website requests to store a cookie. You can also delete already stored cookies in your browser. Exactly how this is done differs between different web browsers and you can read more about this in the instructions for your web browser or in the help function available in most web browsers. Some service providers, e.g. Google, also provide their own opt-out tools that you can read more about on their websites (see the links in the table above).

If you are using a mobile device, you can opt-out of using mobile identifiers for certain types of interest-based advertising, including those performed by us, by opening the settings on your Apple or Android device and following the most recently published instructions. If you choose to opt-out, no further data collection or tracking will take place. This means that if at a later stage you decide to reactivate them, we will not be able to continue tracking you using your original ID and for all practical purposes you will be a new user in our system.

Further information about how to manage and erase cookies can also be found on the following websites: and

Please note that if you block cookies you might not be able to access all pages and functions on our website or in our apps. It may also affect your user experience.

You can change your cookie settings for at any time:

Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation).

The GDPR at PostNord Strålfors